Netflix and chill is an internet slang term used either as an invitation to watch Netflix together or as a euphemism for some form of sex, either as part of a romantic partnership or as a booty call.
Since its first recorded, nonsexual use in a tweet posted in 2009, the phrase has gained popularity within the Twitter community and other social media sites like Facebook and Vine. By 2015, Netflix and chill had become an internet meme and its use on teenage social media was commonly described as "sexual" by Fusion. Much like selfie, the use of the term has spread beyond the internet and into general use.
Video Netflix and chill
History
Origins
The first recorded use of the phrase "Netflix and chill" was in a Twitter post by "NoFaceNina" on January 21, 2009. It said, "I'm about to log onto Netflix and chill for the rest of the night." Early use of the phrase was without sexual connotations, referring simply to the act of watching the online streaming service, typically by oneself. By 2013, Netflix's popularity in the US had risen greatly, having accumulated millions of paid subscribers, increasing verb use of the brand and this phrase as a standalone compound noun.
The euphemistic nature of the phrase is believed to have been established in mid-2014, and by the end of the year had spread throughout the African American Black Twitter community, as seen by many now typing chill within scare quotes. In April 2015, a definition of the phrase was added to Urban Dictionary stating that it meant "code for two people going to each other's houses and [having sexual intercourse] or doing other sexual related acts". Soon, the term would spread beyond the Black Twitter community, becoming an internet meme and gaining the attention of news websites such as The Guardian and the Daily Mirror.
Impact
As the phrase entered into common lexicon, events, products, and services associated with the phrase--including condoms--started to emerge, and acknowledgement from Netflix itself appeared.
In September 2015, a joke app in the style of Tinder had been created for users to organize "Netflix and chill" sessions. At two separate universities, students planned "Netflix and chill" festivals, with one being cancelled by authorities as they believed too many people would be in attendance. During the World Maker Faire in New York, Netflix unveiled a prototype for a large button called "The Switch", which, when pressed, will dim the lights in the users' residence, activate the "Do Not Disturb" feature on their cell phones, and prepare Netflix for streaming--eliminating most distractions from their activities. This has been frequently referred to as the "Netflix and chill button".
In October 2015, entrepreneur Kori Williams created and sold a line of condoms playfully named Netflix and Chill. The condoms were not just for novelty but were approved by the FDA for use to prevent pregnancy and sexually transmitted diseases.
In November 2015, the Netflix logo outside the company's headquarters in Los Gatos, California had been spray-painted to add the words "and chill", as shown at the right of this article.
In December 2015 Ariana Grande released the holiday EP Christmas & Chill, its title a seasonal variation on "Netflix and chill".
In January 2016, artist Tom Galle and company ART404 created a "Netflix & Chill Room" in New York City for rent on Airbnb.
In early February 2016, Netflix released the results of a survey on how users in relationships use their service, described as a "Netflix and chill study". The results were accompanied with a series of social media posts with the hashtag "#DatingWithNetflix" promoting the idea of a positive impact for couples using the service.
In June 2016, singer-songwriter Danah released a song titled "Netflix and Chill" on SoundCloud. The track was produced by Wippy Lion, a member of Australian pop group Justice Crew. The song is a tongue-in-cheek representation of the term's use in popular culture.
Maps Netflix and chill
See also
- Sexual innuendo
- Sexual slang
References
Source of article : Wikipedia
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